Global Entrepreneurship Institute

GCASE – Global Community for Advancing Studies on Entrepreneurship

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Lesson 7 – Creating Your Marketing and Sales Strategies

Posted on May 1, 2021 by GCASE News
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Lesson Plan

  • About Our Course
  • Course Overview
  • Course Syllabus
  • Meet Your Instructor – Robert W Price
  • Lesson 1 – Creating Your Start-Up Strategy
  • Lesson 2 – New Business Venture Opportunity and Analysis
  • Lesson 3 – Crafting a Winning Business Strategy and Sustainable Competitive Advantage
  • Lesson 4 – Starting with the Right People and Organization
  • Lesson 5 – Gathering and Allocating Critical Capital Resources
  • Lesson 6 – Creating Your Market Entry Strategy
  • Lesson 7 – Creating Your Marketing and Sales Strategies
  • Lesson 8 – Managing the Rapidly Growing Venture
  • Lesson 9 – Creating and Managing the Networked Enterprise
  • Lesson 10 – Financing the Emerging Growth Venture
  • Lesson 11 – Creating Your Exit Strategy and Exit Goals
  • Lesson 12 – Discussions of Risk Capital
  • Lesson 13 – Putting It All Together and Getting Financed
  • Lesson 14 – Four Cornerstones to Success
  • Lesson 15 – Business Plan Outline

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